RAK Ceramics CE GmbH – Showroom
RAK Ceramics CE GmbH
Area: 5170 sqft - Project: Showroom - Industry: Ceramic - City: Gernsheim, Germany
CLIENT
RAK Ceramics is a global leader in ceramics and bathroom solutions, celebrated for its innovative designs, superior quality, and refined aesthetics.
Dedicated to crafting personalized experiences, the company offers an extensive range of products that combine functionality with visual appeal. The showroom in Gernsheim, Germany, stands as a testament to RAK Ceramics’ commitment to excellence, providing an immersive space designed to inspire and showcase the brand's core values of creativity and innovation.
CONCEPT
The showroom’s design revolves around the concept of "Imagine Your Space" encouraging customers to reimagine their everyday environments and transform them into unique, tailored spaces.
Every section of the showroom narrates a story, illustrating the boundless versatility of RAK Ceramics’ products.
The concept harmonizes natural materials, cutting-edge technology, and inviting design elements. Greenery and suspended planters are seamlessly woven into the space, reflecting the central theme of sustainability, a value that is deeply ingrained in both the showroom's design and the company’s philosophy.
REALIZATION
Covering an area of 5170 square feet, the showroom is thoughtfully divided into distinct environments that elevate the presentation of each product. LED lighting, strategically integrated throughout, highlights the ceramics while creating a warm and contemporary ambiance.
The space features wall-mounted displays for basins, freestanding bathtubs showcased on custom platforms, and planters that blend natural aesthetics with innovative design.
From geometric frames to backlit mirrors, every detail is meticulously curated to convey a cohesive and engaging visual narrative, capturing the essence of RAK Ceramics’ vision.
